Progress through technology. Progressive technology and passionate creativity drive fascinating vehicles and solutions for the here and now. Discover why innovations are the key to success.
05/10/2023
A statement’s power often lies in the fine detail
César Muntada and his team are at the vanguard of light design in the industry. We speak to César Muntada, head of light design at Audi, about achieving creative freedom through progress and his path to becoming a visionary.
05/12/2023
Brave, new digital worlds
Annegret Maier and Boris Meiners have their sights set on digitalising mobility at Audi. We talked to them about real-world and virtual mobility and how people will buy cars in the future.
05/08/2023
Defining that wow feeling
At the Audi Technical Development division, engineers are working on translating that special Audi driving experience to the new Audi electric vehicles.
05/06/2023
Electrifying sound
Audi sound engineers Rudolf Halbmeir und Stephan Gsell developed the Audi e-tron GT quattro model’s sound. We take a look behind the scenes and explore the creative process, sources of inspiration and challenges.
Only consumption and emission values according to WLTP and not according to NEDC are available for the vehicle.
05/03/2023
From LED to Matrix LED and OLED technology
Better visibility, more precise illumination: Audi is constantly building a technological advantage with the headlights and taillights on its vehicles.
05/28/2023
Intelligent thermal management for fast charging
The actual charging time of an electric vehicle depends to a large extent on an ideal charging curve. Apart from the chemistry of the battery, it is achieved by a complex thermal management of the lithium-ion battery.
05/09/2023
Light as a means of communication
The Audi Q4 e-tron’s new digital daytime running lights are customisable and display dynamic light sequences that communicate with the onlooker.
05/01/2023
Pioneer of light
It is a characteristic feature that makes Vorsprung durch Technik physically tangible: Light is playing an ever more important role as a means of communication at Audi.
05/07/2023
“Progress changes our world for the better”
Belief in the future and commitment to (technical) progress are central to the thinking and work of Fermín Soneira, head of the A to C segment electric model series at Audi. We talked to him about electromobility and his thoughts on “Future is an attitude.”
05/27/2023
Taking dynamics to a whole new level
Three electric motors ensure an impressive driving experience in the Audi SQ8 Sportback e-tron. Crucial to this: the combination of quattro electric all-wheel drive and electric torque vectoring.
05/05/2023
“The future is now”
For Audi, Lucas di Grassi competed in the all-electric Formula E racing series and has long been a champion for the electrification of mobility away from the racetrack. In this interview, he tells us about his drive for a better tomorrow for all, the mobility revolution and curiosity.
05/14/2023
Time for new experiences
Audi has given us a glimpse into the future of automated mobility with its Sphere concept vehicles. How far has the technology come, what possibilities does it offer and – technical aspects aside – what else needs to be considered? A conversation about current developments.
